How I Made My Vintage Booth Shine (Literally)

The beginning of a new series on booth design, creative merchandising, and the small details that make people stop and shop.

Over the years, I have quite literally laid in bed at night thinking about how I could improve my vintage booth (as one does 😅). It’s the kind of thing I can’t turn my brain off about: what to change, what to move, how to make it better.

So today, I’m starting a new series all about how I’ve designed my booth to look good and actually sell. I’ve rearranged, restyled, and second-guessed just about every inch of my space trying to get it right. None of it happened overnight. I’ve tracked sales, tested placement, and spent way too much time pretending to browse just to watch how people move through my booth (it’s true). Every shelf and vignette has been part of one long experiment to figure out what really makes people stop and shop.